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2025 TRENDS

What do we expect to see in 2025?

Our 2025 Trends report delves into the dynamic landscape of evolving changes in the family sector, examining key shifts that are redefining the way families connect, celebrate, and find joy in an ever-changing environment.
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the super six
Super 6
The six most important aspects of modern childhood
4ft thinking
4ft Thinking
Seeing the world through the eyes of a child
parent sight
Parent Sight
Defining how parents behave in the commercial world
Fandom
Analysing the factors that influence and drive Fandom
character dna
Character DNA
Defining the features that make the perfect character
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