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Fandom Booklet
The Global Family
2024 Trends
FILTER
CELEBRATING THE UNFILTERED EXPRESSION OF FANDOMS AT GLASTONBURY
fandom,creativity
5 mins
CELEBRATING THE UNFILTERED EXPRESSION OF FANDOMS AT GLASTONBURY
Amy Macaulay
fandom,creativity
Where are all the quiet heroes? Inclusivity in kids TV
opinion
5 mins
Where are all the quiet heroes? Inclusivity in kids TV
Brooke Nelms
opinion
Changing the Narrative: How creative campaigns are addressing mental health
Opinion
8 mins
Changing the Narrative: How creative campaigns are addressing mental health
Frankie Stevens
Opinion
KI Talks: Leverage Fandom for Creative Execution
Webinar
10 mins
KI Talks: Leverage Fandom for Creative Execution
Jelena Stosic
Webinar
The influence of colour in child-centric marketing
Marketing
3 Mins
The influence of colour in child-centric marketing
Meghana Sweeta
Marketing
PS5 Pro – What’s happening?
opinion,gaming
5 mins
PS5 Pro – What’s happening?
Michelangelo Palmisano
opinion,gaming
Being a Dad Vol. 3
opinion,parenting
5 mins
Being a Dad Vol. 3
Gary Pope
opinion,parenting
Look for the helpers
opinion,parenting
5 mins
Look for the helpers
Gary Pope
opinion,parenting
Family Brand DNA
5 mins
Family Brand DNA
Katherine Monk
THE BUILDING BLOCKS OF A SUCCESSFUL KIDS BRAND
8 mins
THE BUILDING BLOCKS OF A SUCCESSFUL KIDS BRAND
Tom Acton
LICENSING TO TEENS
8 mins
LICENSING TO TEENS
Gary Pope
Books: More Than Just Stories - How They're Secretly Superheroes for Kids' Mental Health
8 mins
Books: More Than Just Stories - How They're Secretly Superheroes for Kids' Mental Health
Marina Paleja
Exercise in disguise: Licensing missing a trick?
licensing,parenting,gaming
6 mins
Exercise in disguise: Licensing missing a trick?
Amy Macaulay
licensing,parenting,gaming
The cost of childhood in the digital world
5 mins
The cost of childhood in the digital world
Ela Kir
Go outside & touch grass
6 mins
Go outside & touch grass
Jeoffrey Sarpong
Empowering Girls to Dream Big
5 mins
Empowering Girls to Dream Big
Isabela Caltabiano
The importance of being earnest
5 mins
The importance of being earnest
Gary Pope
Social trends we expect to see in 2024
social,insight
2 mins
Social trends we expect to see in 2024
Ela Kir
social,insight
PHILOSOPHY - ADDRESSING THREATS FROM AI IN EDUCATION
8 mins
PHILOSOPHY - ADDRESSING THREATS FROM AI IN EDUCATION
Matthew Macaulay
Finance Matters
8 mins
Finance Matters
Matthew Macaulay
Play with Purpose: A Glimpse into the Sustainable Toy Revolution
6 mins
Play with Purpose: A Glimpse into the Sustainable Toy Revolution
Marina Paleja
Are brands maximising the opportunity around Halloween?
6 mins
Are brands maximising the opportunity around Halloween?
Amy Macaulay
The Power of Sports Fandom
7 mins
The Power of Sports Fandom
Gary Pope
Is YouTube’s ‘made for kids’ ad safeguarding fit for purpose?
8 mins
Is YouTube’s ‘made for kids’ ad safeguarding fit for purpose?
Gary Pope
CMC: Our Top 7
5 mins
CMC: Our Top 7
Matthew Macaulay
Digital-native parents are redefining family media relationships
8 mins
Digital-native parents are redefining family media relationships
Gary Pope
It’s time to fully embrace D&I in licensing
7 mins
It’s time to fully embrace D&I in licensing
Amy Macaulay
STORYTIME 3.0 DEAR
5 mins
STORYTIME 3.0 DEAR
Gary Pope
A bumper year for brand birthdays, but how relevant are they to viewers?
8 mins
A bumper year for brand birthdays, but how relevant are they to viewers?
Katherine Monk
Levelling up the jingle: audio branding for the next generation
5 mins
Levelling up the jingle: audio branding for the next generation
Aleksandra Szczerba
PARENT POWER
6 mins
PARENT POWER
Gary Pope
Why financial brands should look to licensing to plug gaps in kids’ education
8 mins
Why financial brands should look to licensing to plug gaps in kids’ education
Matthew Macaulay
THE GLOBAL FAMILY
4 mins
THE GLOBAL FAMILY
Kids Industries
How can creativity benefit our mental health?
How can creativity benefit our mental health?
Frankie Stevens
Wrapping up 2022
5 mins
Wrapping up 2022
Jemima Skala
MAGIC OF CHRISTMAS
4 mins
MAGIC OF CHRISTMAS
Josh Brocklehurst
How on-trend horror themes are helping brands slay
8 mins
How on-trend horror themes are helping brands slay
Aleksandra Szczerba
What truly makes research with children work?
8 mins
What truly makes research with children work?
Carlene Wilson
LET MISCHIEF REIGN THIS HALLOWEEN
8 mins
LET MISCHIEF REIGN THIS HALLOWEEN
Jemima Skala
TECH WILL NOT SAVE US. BUT PARENTAL CONTROLS MIGHT
7 mins
TECH WILL NOT SAVE US. BUT PARENTAL CONTROLS MIGHT
Gary Pope
GOING BACK TO SCHOOL IN A COST OF LIVING CRISIS
8 mins
GOING BACK TO SCHOOL IN A COST OF LIVING CRISIS
Jemima Skala
OUR TIME AT OXFORD MENCAP
8 mins
OUR TIME AT OXFORD MENCAP
Frankie Stevens, Courtney Joseph, Mikey Palmisano
Zines: What and Why should you care?
6 mins
Zines: What and Why should you care?
Max Luff
4 Ways to Maximise Success in Research with Kids
8 mins
4 Ways to Maximise Success in Research with Kids
Josh Brocklehurst
My First CMC
5 mins
My First CMC
Frankie Stevens
WHY LGBTQIA+ REPRESENTATION IN ENTERTAINMENT IS SO IMPORTANT
8 mins
WHY LGBTQIA+ REPRESENTATION IN ENTERTAINMENT IS SO IMPORTANT
Tom Acton
My time at KI
5 mins
My time at KI
Tom Bufton
WE ARE 20!
2 mins
WE ARE 20!
Gary Pope
The Impact of Kindness
research,kindness,educational
4 mins
The Impact of Kindness
Courtney Joseph
research,kindness,educational
It's Not All Shite. But some of it definitely is.
3 mins
It's Not All Shite. But some of it definitely is.
Gary Pope
Being Santa
Opinion
3 mins
Being Santa
Gary Pope
Opinion
Is goth life the route to a good life for our young people?
insight,opinion
5 mins
Is goth life the route to a good life for our young people?
Mary Brannan
insight,opinion
What is Quality Animation?
animation, research
2 mins
What is Quality Animation?
Kids Industries
animation, research
Word-of-mouth – the most powerful marketing tool?
insight,audience,digital,social
5 mins
Word-of-mouth – the most powerful marketing tool?
Georgina Katsiani
insight,audience,digital,social
Developmentally-focused product design
insight,research,educational
8 mins
Developmentally-focused product design
Gary Pope
insight,research,educational
From Geek Culture to Pop Culture (or: How We All Became Geeks)
audience,gaming,opinion,insight,digital
10 mins
From Geek Culture to Pop Culture (or: How We All Became Geeks)
Aleksandra Szczerba
audience,gaming,opinion,insight,digital
Your Digital You: News and Trends in the World of Avatars
digital,games,opinion,insight,gaming
10 mins
Your Digital You: News and Trends in the World of Avatars
Jelena Stosic
digital,games,opinion,insight,gaming
KI Culture: Our Magic Number is 165
opinion,audience
8 mins
KI Culture: Our Magic Number is 165
Gary Pope
opinion,audience
Adopting agile processes at KI
digital,insight
5 mins
Adopting agile processes at KI
Russell Edwards
digital,insight
5 UX tips to level up your next product
Digital, audience, insight
7 mins
5 UX tips to level up your next product
Sarah Doyle
Digital, audience, insight
Multiplayer Games: How can they play the 'same' game again and again?
insight,gaming
8 mins
Multiplayer Games: How can they play the 'same' game again and again?
Rachel Foster
insight,gaming
Socialisation and casual sports fandoms
insight, audience, social
7 mins
Socialisation and casual sports fandoms
Josh Brocklehurst
insight, audience, social
The Playground is More Important Than the Classroom
insight
5 min
The Playground is More Important Than the Classroom
Gary Pope
insight
Reddit: what do we need to understand about “the front page of the internet”?
audience, insight, social
15 mins
Reddit: what do we need to understand about “the front page of the internet”?
Aleksandra Szczerba
audience, insight, social
AR – In few clicks or taps
Digital,
5 mins
AR – In few clicks or taps
Raj Pathmanathan
Digital,
How Game Pass helped me rediscover my love of gaming, and why its the future
Games, opinion
5 mins
How Game Pass helped me rediscover my love of gaming, and why its the future
Thomas Acton
Games, opinion
YouTube First?
Audience, insight
2 mins
YouTube First?
Kids Industries
Audience, insight
Festival of Licensing videos
audience, toys
34 mins
Festival of Licensing videos
Kids Industries
audience, toys
Festival of Licensing 2020 Week 3: Americas
insight, audience,
10 mins
Festival of Licensing 2020 Week 3: Americas
Aleksandra Szczerba
insight, audience,
Festival of Licensing 2020 Week 2: Asia
insight, audience
5 mins
Festival of Licensing 2020 Week 2: Asia
Aleksandra Szczerba
insight, audience
Festival of Licensing 2020 Week 1: Europe
insight, audience
8 mins
Festival of Licensing 2020 Week 1: Europe
Aleksandra Szczerba
insight, audience
What can we learn from the trendiest games of the summer?
games, opinion, digital
12 mins
What can we learn from the trendiest games of the summer?
Sarah Doyle
games, opinion, digital
The rise of the Homefluencer
insight, social
8 mins
The rise of the Homefluencer
Rachel Foster
insight, social
Creativity and Education: COVID-19 Edition
creativity, education, insight
6 mins
Creativity and Education: COVID-19 Edition
Rachel Foster
creativity, education, insight
Learning to be a Dad - Part 2
Opinion, Audience
5 mins
Learning to be a Dad - Part 2
Gary Pope
Opinion, Audience
Learning to be a Dad...
Opinion, Audience
9 mins
Learning to be a Dad...
Gary Pope
Opinion, Audience
10 reasons why you should be prototyping your next App with Kids Industries
digital,
7 mins
10 reasons why you should be prototyping your next App with Kids Industries
Russell Edwards
digital,
Generation Alpha are not going to be who we thought they were. And that's OK.
digital, insight, education
12 mins
Generation Alpha are not going to be who we thought they were. And that's OK.
Kids Industries
digital, insight, education
Socially distanced methodologies that get up close
insight, social,
5 mins
Socially distanced methodologies that get up close
Kids Industries
insight, social,
Understanding how children use and take meaning from TikTok
insight, social, Audience
6 mins
Understanding how children use and take meaning from TikTok
Will Acker
insight, social, Audience
Why do teens like watching other people play games?
insight, games
8 mins
Why do teens like watching other people play games?
Rachel Foster
insight, games
A decade of life in plastic: The state of the fashion doll in the 2010s
Insight, toys
10 mins
A decade of life in plastic: The state of the fashion doll in the 2010s
Aleksandra Szczerba
Insight, toys
My first peek into Dungeons and Dragons
Opinion, games, insight
8 mins
My first peek into Dungeons and Dragons
Josh Brocklehurst
Opinion, games, insight
How is gaming impacting children of today, and is there anything we should be doing to protect them?
games, digital, insight, Opinion, Audience
7 mins
How is gaming impacting children of today, and is there anything we should be doing to protect them?
Rachel Foster
games, digital, insight, Opinion, Audience
Snapchat Micro-influencing: Is it really THAT hard?
social, Opinion
6 mins
Snapchat Micro-influencing: Is it really THAT hard?
Hugh Gottgens
social, Opinion
Make the World Greta Again
Opinion
5 mins
Make the World Greta Again
Gary Pope
Opinion
Brand Extensions, Fandom and a 9-year-old
Opinion,toys
10 mins
Brand Extensions, Fandom and a 9-year-old
Gary Pope
Opinion,toys
Tattoos in the Workplace
Opinion
3 mins
Tattoos in the Workplace
Natalie Honan
Opinion
Children’s animation in Poland: a nostalgic retrospective
digital, creativity, insight, Audience
6 mins
Children’s animation in Poland: a nostalgic retrospective
Aleksandra Szczerba
digital, creativity, insight, Audience
What is an event, anyway?
digital, games, social, insight
8 mins
What is an event, anyway?
Jelena Stosic
digital, games, social, insight
Digital Kids Today 2019 – Trends, learnings, & thought starters
digital,insight
10 mins
Digital Kids Today 2019 – Trends, learnings, & thought starters
Jelena Stosic
digital,insight
Nostalgia of the Nerd
Opinion, games
5 mins
Nostalgia of the Nerd
Sarah Doyle
Opinion, games
“The Man Who Laughs” A Reason to Prefer DC: By Laurence, Age 10
Opinion
3 mins
“The Man Who Laughs” A Reason to Prefer DC: By Laurence, Age 10
Laurence Pope
Opinion
Stereotypes, Wombles and the future
Opinion
10 mins
Stereotypes, Wombles and the future
Gary Pope
Opinion
Apex, Anthem and the Future of Narrative in Video Games
Opinion, Games
5 mins
Apex, Anthem and the Future of Narrative in Video Games
Matteo Spezialetti
Opinion, Games
Interning at KI: Graduated, now what?
opinion
3 mins
Interning at KI: Graduated, now what?
Ellie Godwin
opinion
To like or not to like: an anecdote about kids and online validation
Insight, digital, social
5 mins
To like or not to like: an anecdote about kids and online validation
Will Acker
Insight, digital, social
Creativity and education: a match made in heaven?
Education, creativity, insight
5 mins
Creativity and education: a match made in heaven?
Rachel Foster
Education, creativity, insight
The importance of cooperative play
Insight, toys
10 mins
The importance of cooperative play
Will Acker
Insight, toys
10 things that are shaping the music industry as we speak!! Number 1 will give you goosebumps...
insight,social,digital
10 mins
10 things that are shaping the music industry as we speak!! Number 1 will give you goosebumps...
Josh Brocklehurst
insight,social,digital
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